July 16, 2012
Crisis management is an extremely important part of public relations. Any crisis has the potential to ruin a company’s image for years. Luckily, there are some things we can do to help the process along. Checklists, as simple as that sounds, is a potent crisis management tool. Most crisis communications teams will tell you that [...]
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July 15, 2012
It is so often true that the skills necessary to be a good “people person” are the same skills it takes to be a PR person. Listening is certainly one of those skills. Any good relationship, be it between one person and another or between an organization and its public, is based on mutual respect. [...]
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