October 21, 2011
Some time ago I wrote a research paper about pervasive games (and how Game Based Marketing, Gamification in Ad/PR and Marketing, is a new category of pervasive games that demands more attention and study.) In it, I supported the claim that there are three basic facets of pervasive games: spatial expansion, social expansion, and temporal [...]
Read the full article →
October 18, 2011
Recently I wrote a blog post for eIntelli-mobile, a product and service that creates mobile applications for organizations and associations. In this post I explained how I thought associations should apply some Gamification dynamics to encourage engagement from their members. Here is the original post about Gamification for Associations at eIntelli-Mobile’s blog. – Applying Gamification dynamics [...]
Read the full article →